Extended Warranty Definition Example Essay

This can encompass both repair and warranty as well as information and advisory services.Tom Cannon Basic Marketing. Principles and Practice (1986)Some retailers offer a free extended warranty or guarantee. Times, Sunday Times (2010)The firmalsolimited its phone repair warranty to the country of purchase. Times, Sunday Times (2010)Most appliancescome with a free oneyear warranty. The Sun (2014)The warranty expired two monthsago. Times, Sunday Times (2008)You can buy extended warranties for cars but drivers have been left shocked when policyclaims are rejected after a fault occurs. Times, Sunday Times (2011)Others mayaccept shorter credit, longer lead times or reduced warranty.Tom Cannon Basic Marketing. Principles and Practice (1986)It comes with a huge panoramic sunroof and a five-year warranty for extrapeace of mind. Times, Sunday Times (2012)Neither fix is likely to be covered by the car 's warranty. Times, Sunday Times (2010)And remember you get that five-year warranty for added peace of mind. The Sun (2010)Many universities offer laptop purchase schemes with discounts and extended warranties, but modelchoice may be limited. Times, Sunday Times (2008)SEAT have introduced an extended warranty package for all their models. The Sun (2013)I work at an electrical retailer and sell extended warranties for computers. Times, Sunday Times (2007)Take out one of our car warranties which covers labour and parts costs from as little as 4 per week. Times, Sunday Times (2010)The five-year warranty is a bonus. The Sun (2015)Porsche extended warranties cover cars only up to nineyearsold but many independent warranty companies will cover models up to 12 years old. Times, Sunday Times (2013)I was stunned by the laissez-faire way the warranty repairs were handled. Times, Sunday Times (2006)BIGstores are ripping off shoppers by selling unnecessary extended warranties, it was claimed lastnight. The Sun (2013)You'd benefit from a four-year warranty and free servicing too. Times, Sunday Times (2013)D&G has been offering extended warranties in Britain and overseas for more than 60 years. Times, Sunday Times (2013) Car warranties made easy There's so much that can gowrong with your car in the future. Times, Sunday Times (2008)Q What about guarantees or warranties? The Sun (2013)If the unit fails well outside the warranty term, and your dealer is unwilling to help, you can obtain a new steering unit from an independent supplier. Times, Sunday Times (2014)Also known as service agreements or cover plans, extended warranties pay for repairs to or replacement of an appliance and normallybegin after the manufacturer's guarantee finishes. Times, Sunday Times (2007)

An extended warranty, sometimes called a service agreement, a service contract, or a maintenance agreement, is a prolonged warranty offered to consumers in addition to the standard warranty on new items. The extended warranty may be offered by the warranty administrator, the retailer or the manufacturer. Extended warranties cost extra and for a percentage of the item's retail price. Occasionally, some extended warranties that are purchased for multiple years state in writing that during the first year, the consumer must still deal with the manufacturer in the occurrence of malfunction. Thus, what is often promoted as a five-year extended guarantee, for example, is actually only a four-year guarantee.

Extended warranties have terms and conditions which may not match the original terms and conditions. For example, these may not cover anything other than mechanical failure from normal usage. Exclusions may include commercial use, "acts of God", owner abuse, and malicious destruction. They may also exclude parts that normally wear out such as tires and lubrication on a vehicle.

These types of warranties are provided for various products, but automobiles and electronics are common examples. Warranties which are sold through retailers such as Best Buy may include significant commission for the retailer as a result of reverse competition.[1] For instance, an auto warranty from a car dealership may be subcontracted and vehicle repairs may be at a lower rate which could compromise the quality of service. At the time of repair, out-of-pocket expenses may be charged for unexpected services provided outside of the warranty terms or uncovered parts.


An extended warranty is coverage for electrical or mechanical breakdown. It may or may not cover peripheral items, wear and tear, damage by computer viruses, re-gassing, normal maintenance, accidental damage, or any consequential loss.[2] Most state insurance regulators have approved the inclusion of normal wear and tear, accidental damage from handling, rental car and towing, power surge and other coverages in addition to the standard coverage for defects in materials and workmanship. The indemnity is to cover the cost of repair and may include replacement if deemed uneconomic to repair. It is important for consumers to read and understand the terms and conditions offered at the point of sale. In retail consumer electronics, extended warranties cost 20% to 30% of the price, and give sales associates up to 15% commission at some retailers.[3][4]

Consumer advocate groups, such as the non-profitConsumers Union, advise against purchasing extended warranties unless they can be purchased at manufacturers cost. David Butler of the Consumers Union says, "The extended warranty is definitely in the best interest of the company because if the product breaks down they want you to be satisfied with it and buy another one when the time comes, but isn't often in the best interest of the consumer unless it can be purchased at cost with no or very little markup." Consumers Union says only two products deserve extended warranty consideration: projection TVs and digital cameras. Both are expensive to repair and need repairs frequently.[5]

Extended auto warranty[edit]

An extended auto warranty is a service contract between the owner of a vehicle and an auto warranty provider, the latter which may be either the original manufacturer or a third party. All new cars come with a warranty that cover repairs for a certain period of time and a certain number of miles, such as 3 years and 36,000 miles. Auto warranties do not generally cover vandalism or theft, dings or dents, road salt damage, environmental or natural disaster-related damage. car wash damage, or normal routine maintenance.[6]

At the time of sale, auto dealers may sell car buyers an extended warranty offered by the manufacturer. When that time period runs out, consumers have the option to purchase an extended auto warranty from a third-party, which is not an extension of the terms and coverages provided in the original car manufacturer’s warranty, rather it is a new contract provided a third-party provider. According to the Automobile Protection Association (APA), which publishes the Lemon-Aid Car Buyer’s Guides, extended warranties are a good idea if they cover items likely to break down within the warranty period.[7] Extended auto warranties often offer other perks not included in a general factory warranty, such as trip interruption insurance and roadside assistance.

By region[edit]

Canadian province of Québec[edit]

Based upon the Québec civil code and the Loi sur la protection du consommateur every merchant is responsible to uphold the legal guarantee of a product. This legal guarantee protects the consumer from: purposefully hidden malfunctions, defaults that could not be readily identified at the moment of purchase, the guarantee that the item purchased can be used for its stated uses and finally guarantees a reasonable life expectancy based on the price paid. This guarantee survives even when the initial purchaser sells his goods to another person. A merchant cannot ask a consumer to pay any fees or shipping charges in order to be eligible to receive their legal guarantee. The office for the protection of consumers does not take a particular stance towards extended warranties. However, they recommend that consumers should be vigilant and question themselves whether the warranty really adds anything to the already applicable legal warranty. Finally they point out that the number of consumers who go to court against merchants in order for them to apply the legal warranty is almost proportional to the number of consumers who take legal means against a merchant for failing to respect extended warranties they have sold.[8]

United States[edit]

In the United States, extended warranties are regulated by many state insurance commissioners as "service contracts." Service contracts can cover automobiles, consumer goods (such as appliances, electronics, lawn equipment, etc...) and homes. The regulatory structure requires licensure or registration of the warranty providers, financial solvency regulation, and service contract consumer disclosures. Service warranty "providers" apply for licensure or registration, and then may sell their products, usually at the point of sale of the product, for example at the car dealership, or at the retail consumer electronics store, but some companies such as SquareTrade and Warranty Direct also sell directly to consumers. In the United States, a type of extended warranty called vehicle service contracts are typically regulated by the states as insurance. In July 2010, California issued a cease and desist letter to several corporations which were selling the insurance illegally in the state; the corporations contended that it was not insurance because the contracts required that certain additives be used.[9]

The Service Contract Industry Council was founded by Fredrick D. Schaufeld in 1988 and is a trade association of members of the industry.

United Kingdom[edit]

The extended warranty market has been subject to several investigations. In 2002 the Office of Fair Trading decided that self-regulation of the industry had failed and passed the case onto the Competition Commission. This concluded that the market was not acting in the interests of consumers. The Citizens Advice Bureau have expressed concerns about extended warranties being mis-sold.[10] The Office of Fair trading investigated the extended warranty market again and published a market review in 2012. They said that the UK market is worth an estimated £1billion[11] a year. Out of this £1billion they estimate 75% of people do not compare prices before buying an extended warranty.

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